Meet the Live Commerce experts during the LIVE WEEK!
Live Commerce in France is still relatively unknown to the wider public, but a handful of experts have built enormous experience in this fast-growing field.
To put them in the spotlight, the Caast team is proud to announce the launch of the very first LIVE WEEK!
From December 9th to 13th, the leading Live Commerce experts will come together for 5 themed live sessions on LinkedIn to share their experiences.
Representatives from Boulanger, Orange, Decathlon, Petit Bateau, Kiabi, Pierre Fabre, Indian Motorcycles, and Reworld Media will share their experiences and advice on building a successful Live strategy.
A unique opportunity to uncover some of the secrets of those shaping the future of online commerce.
LIVE WEEK Programme
Live Commerce in Fashion: The Cases of Petit Bateau and Kiabi
Monday, December 9th at 1:00 PM
How iconic brands like Petit Bateau and Kiabi use live commerce to boost their sales, strengthen their brand image, and transform their e-commerce customer experience. Karine from Petit Bateau and Anaïs from Kiabi will share their strategies and advice on making live a powerful lever for sales and branding.
Guests:
• Karine Attali, E-Retail Manager & New Business at Petit Bateau
• Anaïs Zandecki, Community & Influence Manager at KIABI
High-Tech and Live Commerce: A Retrospective with Orange and Boulanger
Tuesday, December 10th at 1:00 PM
Discover how live shopping is revolutionising the way High-Tech products are sold and presented.
Pauline from Boulanger and Gladys from Orange will talk through their latest Live Commerce campaigns with partner brands.
Guests:
• Pauline Roche, Live Shopping Leader at Boulanger
• Gladys Ventre, Cross-Functional Project Manager at Orange
When Live Commerce Transforms Sport: The Decathlon Case
Wednesday, December 11th at 3:00 PM
Live commerce as an accelerator for the sports market. A firsthand account with Decathlon. Discover how live commerce can revolutionise the sports shopping experience with insights from Rémy and Cyril at Decathlon.
Guests:
• Rémy Debrumetz, Digital Project Leader at Decathlon
• Cyril Saugrain, Commercial Director New Sales Formats Decat'Live at Decathlon
Live Commerce: A New Sales Asset for the Auto/Moto Sector
Thursday, December 12th at 1:00 PM
Auto/Moto and live commerce: a new way to engage your customers? Discover how live shopping is transforming the customer relationship in the world of cars and motorcycles.
Guests:
• Romain Levert, Digital Customer Experience Lead at Polaris Inc.
• José De Almeida, Director of Large Digital Accounts at Livecars by Reworld Media
Live Commerce: Boost Your New Product Launches Through Beauty Live
Friday, December 13th at 1:00 PM
Discover how beauty brands use live commerce to captivate their audience. Join us for an exclusive webinar with firsthand insights from Géraud Menu of Pierre Fabre on collaborations with online pharmacy e-retailers.
Guest:
• Géraud Menu, Digital Innovation Manager at Laboratoires Pierre Fabre
How to participate?
Register for free for the sessions that interest you by clicking on the registration links above. You can also find all events and experts on our dedicated page or directly on caast.tv.
Thank you
A huge thank you to all the experts who are making themselves available to share their knowledge with us.
Keep the conversation going
Head over to LinkedIn to continue the discussion. Don't miss this opportunity to dive into the exciting world of Live Commerce. Whether you're a professional in the field or simply curious, the Live Week is made for you.
See you at the Live Week!
Ready to launch your Live Commerce strategy?
Discover how Caast can help you with a personalized demo.
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